We establish new businesses and empower adoptive, equitable founders.

Genesis Surrogate founds new businesses based on market demand and probability for success. After we’ve solidified our 5 pillars within a portfolio company, we’ll seek out a motivated founder to spearhead continued growth.

Our 5 Pillars for Success

Establish Core Strategy

Every house needs a strong foundation. For each of our portfolio businesses, we write the initial business plan, establish timelines, develop a go-to-market strategy, and conceive the roadmap for consistent growth and scalability.

Market Differentiation

There needs to not only be a market demand for our businesses, but also substantial differentiators that set them apart from the competition, innovate and push the envelope, and build significant value that sets the stage for future lucrative exits.

Digital Presence

Seeing is believing. That’s why we set up each of our portolio businesses with result-driven digital presences to communicate the brand’s values, augment marketing initiatives, and begin accruing attention and authority within the customer base.

Inaugural Customer

Each of our businesses needs an inaugural customer. We “wow” them superior services and the business’ market differentiators, thus setting the stage for continued business, positive testimonials, and word-of-mouth marketing.

Initial Revenue

The phrase “leave the engine running” is appropriate here. We put all of the pieces in place to bring in that first revenue and prove concept. At this point, it becomes time to bring in an adoptive, equitable founder and give them the keys to ensure continued growth.

Portfolio Companies

Contact Us

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Genesis Surrogate is proudly based in beautiful Savannah, Georgia. We’re fans of the city’s unqique charm, the gorgeous weather, and the exciting entrepreneurial community that has begun to emerge here. With that being said, we’re eager to work with visionaries not only in the Lowcountry, but across the nation and the around the world too.